What excites me? What am I passionate about? I don’t really “fangirl” over many ‘normal’ things like celebrities, musical artists, or TV shows, but there are some things in this world I just love and could talk about forever. I think looking at the things I can’t get enough of can tell me a lot about myself as a person and as an artist.
- My favorite author. I love every Scott Westerfeld book I’ve ever read and I tell anyone who asks all about him. He is a YA fiction writer but that doesn’t mean he only writes angsty supernatural love stories. One of the reasons he is my favorite author is that he doesn’t just stick with one genre. He’s written galactic space opera sci-fi, alternate-reality historical fiction, dystopian futurism, the list goes on. I love that he’s all over the place because so am I, and changing things up keeps them interesting. He doesn’t let a need for continuity keep him from trying new things. I most definitely aspire to be the same way.
- My city. So yeah, I’m in love with Richmond. I love everything about the city. I love how VCU is such an integral part of it that you can’t always tell where the school stops and Richmond starts. I love the chaos. There’s always 5001 things going on and never a shortage of fun and interesting things to do. I love the diversity. Richmond culture holds a renaissance value for individuality that creates and encourages such a wide range of unique and interesting people. I love the street art, the hidden alleys, the incongruous wildlife, the parks, the river, the trains, the food variety, the cool modern architecture mixed in with the beautiful old buildings, the graceful bridges, the festivals, all of it. I live and breathe Richmond and I love feeling like I am actually part of this amazing city.
- Learning. That sounds so strange and it actually sort of is for me. I love talking to new people who have a different perspective and different experiences than me, but at the same time, I’m an awkward little introvert who is afraid to talk to strangers. I seek and gather knowledge like a squirrel hoards acorns. I have interests ranging from cellular biology to art history to wordsmithing and the quest to know more is invigorating until it’s required.
- Art. I like poetry, books, music, museums, all kinds of art and expression. I revel in creativity because it fuels my own.
So that’s a nice fun list about myself but how do I relate that to the brand? Am I supposed to make myself get excited about VW? I don’t really have an interest in cars in general, not to mention brands. Maybe I should find someone else who really likes the brand. Or do something that excites me and is also somehow related… The last one really makes the most sense so I’ll go with that.
I’m going to design a mural because I love street art a lot and an ad in the form of something that is both permanent and beautiful is really appealing.
I can’t really explain why it’s Easter Eggs, it just sort of happened that way. When I tried to draw the first logo, it came out ovally so I just went with it. I used oil pastels so that’s a little strange (the whole thing is a little strange if I’m being totally honest). Maybe you can’t even tell what it’s supposed to be. I don’t even know, man. I ended up making the second on the facing page playing with the idea of “what’s in the eggs? Why are they in the air?” Because that’s how VW Beetles are born. 🙂
Looking at both together, I think they would make a good series/pair in two different locations. They have slightly different styles, which I happen to like, but are connected in an obvious way. The play on the Beetles as actual bugs has been done before but as an ad-art-mural? Probably not. Either way, it’s weird, it’s silly, it’s a decent idea, and I had fun doing it.
Copy Write Paste 